Welcome to S-TownWhere cultural heritage meets luxury in every villa

S-Town Tropical Village Kem Beach Phu Quoc
Welcome to S-Town – where cultural heritage meets luxury in every villa. With professional management services, world-class amenities, and inspiring design stories, S-Town promises a complete retreat experience, allowing you to embrace the unique beauty and spirit of Phu Quoc, the Pearl Island
Rooms
See AllVilla 2 BedRoom The 2-bedroom villa infused with the breath of the sea at Sun Tropical Village recreates the humble yet proud life of the fishermen in Bãi Khem’s fishing village of the past. Inspired by the fishing trade—one of the traditional professions that built Phu Quoc’s reputation—this villa is not just a retreat but a narrative of those who lived in harmony with the ocean.Introducing the Fishing-Inspired Villa – Sun Tropical VillageThe 5-bedroom villa infused with the breath of the sea at Sun Tropical Village recreates the humble yet proud life of the fishermen in Bãi Khem’s fishing village of the past. Inspired by the fishing trade—one of the traditional professions that built Phu Quoc’s reputation—this villa is not just a retreat but a narrative of those who lived in harmony with the ocean.Distinctive DesignInspired by the sea and the adventurous fishing trips, the Fishing-Inspired Villa is designed to blend nature with the rustic charm of a fishing village:A spacious living room with large glass doors opening to the sea and tropical gardens, inviting natural light and fresh air into the space.Bedrooms decorated with elements inspired by fishing boats, fishing nets, and the deep blue tones of the ocean, creating a sense of peace and connection.Unique decorative touches: Artworks featuring fishermen, seashells, and handcrafted items reminiscent of the old fishing village. Unique ExperiencesStaying at the Fishing-Inspired Villa offers guests not only a luxurious space but also an immersive experience into the connection between Bãi Khem’s people and the sea:Enjoy outdoor BBQ dinners in the lush garden, reminiscent of the family gatherings in the fishing village of the past.Discover the traditional fishing trade through artifacts and engaging activities, from fishing tours to exclusive sea excursions.Relax in your private pool, designed to resemble a tranquil stream flowing through the tropical garden, bringing a serene retreat to life. Introducing the Fishing-Inspired Villa – Sun Tropical VillageThe 5-bedroom villa infused with the breath of the sea at Sun Tropical Village recreates the humble yet proud life of the fishermen in Bãi Khem’s fishing village of the past. Inspired by the fishing trade—one of the traditional professions that built Phu Quoc’s reputation—this villa is not just a retreat but a narrative of those who lived in harmony with the ocean.Distinctive DesignInspired by the sea and the adventurous fishing trips, the Fishing-Inspired Villa is designed to blend nature with the rustic charm of a fishing village:A spacious living room with large glass doors opening to the sea and tropical gardens, inviting natural light and fresh air into the space.Bedrooms decorated with elements inspired by fishing boats, fishing nets, and the deep blue tones of the ocean, creating a sense of peace and connection.Unique decorative touches: Artworks featuring fishermen, seashells, and handcrafted items reminiscent of the old fishing village.Unique ExperiencesStaying at the Fishing-Inspired Villa offers guests not only a luxurious space but also an immersive experience into the connection between Bãi Khem’s people and the sea:Enjoy outdoor BBQ dinners in the lush garden, reminiscent of the family gatherings in the fishing village of the past.Discover the traditional fishing trade through artifacts and engaging activities, from fishing tours to exclusive sea excursions.Relax in your private pool, designed to resemble a tranquil stream flowing through the tropical garden, bringing a serene retreat to life.The Spirit of Bãi Khem’s Fishing VillageThe Fishing-Inspired Villa is more than just a luxurious retreat; it is a living testament to the resilience and connection of Bãi Khem’s people to the sea. It harmoniously combines modern design, luxurious amenities, and meaningful cultural heritage, creating a space that is both elegant and deeply rooted in nature.Villa 1 BedRoom The 1-bedroom villa inspired by lush green pepper gardens at Sun Tropical Village is more than just a luxurious retreat; it’s a journey back to the heart of Bãi Khem’s fishing village heritage. Drawing inspiration from the expansive pepper plantations on Phu Quoc’s coastal hills, this villa perfectly encapsulates the prosperity and dedication of the island’s pepper farmers of the past.Distinctive DesignThe villa is thoughtfully designed with a palette of green and natural wood tones, evoking the simplicity and warmth of Phu Quoc’s pepper fields. Every corner of the space carries elements of tropical nature and the essence of the island’s pepper farming tradition:A spacious living room with floor-to-ceiling glass doors that open directly to a lush tropical garden, inviting natural light and fresh air.Private bedrooms adorned with pepper leaf patterns, natural wood furniture, and handwoven textiles, creating a cozy yet sophisticated ambiance.A small garden featuring live pepper vines, allowing guests to experience the serene joy of tending to plants and immersing themselves in greenery.Unique ExperiencesStaying at the Pepper Garden-Inspired Villa offers not only modern comforts but also the chance to dive into the nostalgic charm of a bygone fishing village:Enjoy breakfast outdoors in a verdant pepper garden, serenaded by birdsong and the gentle sea breeze.Learn about traditional pepper farming, from cultivating and harvesting to processing, through hands-on activities in the area.Relax in your private pool, surrounded by greenery, providing a tranquil and rejuvenating retreat. Introducing the Pepper Garden-Inspired Villa – Sun Tropical VillageThe 4-bedroom villa inspired by lush green pepper gardens at Sun Tropical Village is more than just a luxurious retreat; it’s a journey back to the heart of Bãi Khem’s fishing village heritage. Drawing inspiration from the expansive pepper plantations on Phu Quoc’s coastal hills, this villa perfectly encapsulates the prosperity and dedication of the island’s pepper farmers of the past.Distinctive DesignThe villa is thoughtfully designed with a palette of green and natural wood tones, evoking the simplicity and warmth of Phu Quoc’s pepper fields. Every corner of the space carries elements of tropical nature and the essence of the island’s pepper farming tradition:A spacious living room with floor-to-ceiling glass doors that open directly to a lush tropical garden, inviting natural light and fresh air.Private bedrooms adorned with pepper leaf patterns, natural wood furniture, and handwoven textiles, creating a cozy yet sophisticated ambiance.A small garden featuring live pepper vines, allowing guests to experience the serene joy of tending to plants and immersing themselves in greenery.Unique ExperiencesStaying at the Pepper Garden-Inspired Villa offers not only modern comforts but also the chance to dive into the nostalgic charm of a bygone fishing village:Enjoy breakfast outdoors in a verdant pepper garden, serenaded by birdsong and the gentle sea breeze.Learn about traditional pepper farming, from cultivating and harvesting to processing, through hands-on activities in the area.Relax in your private pool, surrounded by greenery, providing a tranquil and rejuvenating retreat.The Spirit of Bãi Khem’s Fishing VillageThe Pepper Garden-Inspired Villa is not just a living space; it’s a cultural narrative told through every detail of its design. Here, you can indulge in luxury, reconnect with nature, and fully embrace the spirit of Bãi Khem’s fishing village of yesteryear.Villa 3 BedRoom The 3-bedroom villa at Sun Tropical Village, inspired by the purity and elegance of pearls, is a masterpiece that bridges luxury and cultural heritage. Drawing from Phu Quoc’s celebrated tradition of pearl farming, the villa encapsulates the timeless beauty and profound value of pearls, a hallmark of the island’s coastal charm.Distinctive DesignThe villa’s design captures the luster and sophistication of pearls through meticulous details and a harmonious blend of textures and tones:Interior Palette: Soft pearl white, shimmering silver, and delicate accents of natural wood evoke the luminous beauty of pearls, creating an atmosphere of refinement and tranquility.Living Room: Spacious and illuminated by floor-to-ceiling windows, the living room opens to a tropical garden, inviting natural light and the gentle whispers of sea breezes.Bedrooms: Each bedroom is a serene retreat, adorned with pearl-inspired motifs, luxurious fabrics, and handcrafted furniture that celebrates the elegance of island life.Decorative Touches: Subtle hints of oyster shells and pearl-patterned designs add a unique charm, paying homage to the traditional craft of pearl cultivation.Unique ExperiencesStaying at the Pearl-Inspired Villa offers guests an immersive journey into the serene and elegant spirit of Phu Quoc’s pearl culture:Dine in Elegance: Begin your day with breakfast on a sunlit terrace overlooking the lush tropical garden, enveloped in a tranquil ambiance reminiscent of pearl farms by the sea.Cultural Discovery: Learn about the art of pearl farming through interactive activities, from the meticulous seeding process to harvesting the finest pearls, guided by local experts.Reconnect with Nature: Explore the villa’s garden featuring lush greenery and calming pathways that provide a sanctuary for rest and reflection.The Spirit of Phu Quoc’s Coastal HeritageThe Pearl-Inspired Villa is not just a luxurious escape; it’s a living homage to Phu Quoc’s rich cultural and natural heritage. Here, modern sophistication meets timeless tradition, offering an unforgettable experience that connects guests with the island’s deep-rooted identity.Villa 4 BedRoom The 4-bedroom villa at Sun Tropical Village offers a unique retreat, designed to capture the untouched beauty and mystique of Phu Quoc’s pristine forests. It’s a place where nature meets modern luxury, recreating the serenity and freshness of the island’s lush ecosystems.Distinctive DesignThe villa is thoughtfully crafted to reflect the essence of the rainforest, with meticulous attention to detail:Interior Palette: Shades of green, natural wood, and earthy materials like stone, bamboo, and rustic timber evoke the calm and rejuvenating atmosphere of the forest.Living Room: An open-concept space with large glass doors overlooking a tropical garden, allowing natural light to flood in and creating a seamless connection with nature.Bedrooms: Each bedroom is adorned with leafy patterns, handcrafted wooden furniture, and accents inspired by the flora of the rainforest, providing warmth and relaxation.Decorative Elements: Features like potted plants, tropical forest-themed artwork, and lighting that mimics sunlight streaming through tree canopies bring the rainforest ambiance to life.Unique ExperiencesStaying at the rainforest-inspired villa allows you to reconnect with nature and find tranquility in every moment:Immerse Yourself in Greenery: Relax in the lush tropical garden, feeling the fresh breeze carrying the natural scents of the forest.Outdoor Breakfast in Nature: Enjoy breakfast al fresco under the shade of tall trees, accompanied by the soothing sounds of birdsong and rustling leaves.Explore the Ecosystem: Learn about the rich biodiversity of Phu Quoc’s forests through eco-tours, offering insights into the island’s abundant flora and fauna.The Spirit of Phu Quoc’s RainforestsThe rainforest-inspired villa is more than just a luxurious accommodation—it’s a gateway to the unspoiled beauty and authenticity of Phu Quoc’s natural heritage. Perfect for those seeking a peaceful retreat, it’s a space that harmonizes luxury with the raw charm of the tropical forest.Villa 5 BedRoom The 5-bedroom villa at Sun Tropical Village, inspired by the gentle yet powerful waves of Phu Quoc, offers a luxurious retreat seamlessly connected to nature. Designed to reflect the beauty and tranquility of the ocean, this villa embodies the perfect harmony of modern elegance and natural inspiration.Distinctive DesignThe villa’s design captures the essence of the ocean through thoughtful details and soothing aesthetics reminiscent of the waves:Interior Palette: Soft hues of blue, white, and gray paired with natural wood accents evoke the refreshing and calming ambiance of the sea.Living Room: A spacious, open-concept living area with large glass doors that lead to a tropical garden, mirroring the vast and breezy expanse of the ocean.Bedrooms: Each bedroom features wave-inspired patterns, handcrafted furniture, and soft, luxurious materials, creating a tranquil haven reminiscent of the gentle rhythm of the waves.Decorative Touches: Ocean-inspired elements such as seashell art, wave motifs, and marine-themed decor bring the coastal charm to life.Unique ExperiencesStaying at the wave-inspired villa allows you to immerse yourself in a refreshing and serene environment that celebrates the spirit of the ocean:Connect with Nature: Enjoy the cool sea breeze from the balcony or terrace, a perfect spot for relaxation amidst the lush greenery.Tranquil Atmosphere: Wave-inspired interiors create a sense of peace and calm, evoking memories of soothing moments by Phu Quoc’s pristine beaches.Cultural Connection: The design reflects the stories and traditions of life by the sea, offering guests a deeper appreciation of Phu Quoc’s maritime heritage.The Spirit of Phu Quoc’s OceanThe wave-inspired villa is more than just a luxurious accommodation; it is a tribute to the gentle yet majestic nature of the ocean. Perfect for those seeking a harmonious blend of modern luxury and a profound connection to nature, this villa is a gateway to the soul of Phu Quoc.
About Us
Read MoreS-Town – Reviving the Spirit of Bãi Khem’s Fishing Village
S-Town, inspired by the story “Bãi Kem Fishing Village – The Past Breathes in the Heart of Pearl Island,” reimagines the charm of the fishing village into a luxurious and nature-connected retreat.
The Inspiration Behind S-Town
Each villa at Sun Tropical Village is more than a retreat—it’s a living narrative, drawing from the trades that shaped Bãi Kem’s identity:
The sea’s bounty from fishing and pearl farming.. The rich heritage of traditional fish sauce.. The lush pepper plantations on the coastal hills.. The simple, tropical lifestyle rooted in nature.Built with Passion by Phu Quoc’s LocalsManaged by a leading tourism and design company in Phu Quoc, S-Town combines local expertise with global appeal. Every villa blends natural materials with modern aesthetics, honoring the fishing village’s heritage while meeting international standards.
.Gallery
Skip past gallery See AllAttractions
See AllKem (Khem) Beach Phu Quoc Kem Beach (Bãi Khem) in Phu Quoc is renowned for its stunning natural beauty. Key features include:Pristine white sand: The sand is exceptionally fine and white, often described as "creamy" or "like powder."Clear turquoise waters: The sea is remarkably clear, allowing for excellent visibility.Secluded and serene atmosphere: Though development has increased, it maintains a peaceful vibe.Beautiful scenery: The beach is framed by lush greenery and rock formations, creating picturesque views.Essentially, it's a tropical paradise known for its exceptionally beautiful sand and water.Kem Beach Driving Range Kem Beach Driving Range is located at Bãi Khem, Phú Quốc, Kiên Giang, Vietnam. It's a driving range facility associated with the Eschuri Vung Bau Golf course. It offers a world-class training facility with an 18-lane, 300-yard driving range equipped with an Auto Tee system and short-game practice areas. You can contact them at +84 889 250 099.JW Marriott Phu Quoc JW Marriott Phu Quoc Emerald Bay Resort & Spa is a luxurious 5-star resort in Phu Quoc, Vietnam, located at Khem Beach. Designed by architect Bill Bensley, it features a unique design inspired by a fictional university. The resort offers beachfront views, spacious rooms, multiple pools, and diverse dining options.Premier Residences Phu Quoc Premier Residences Phu Quoc Emerald Bay Managed by Accor is an upscale beachfront resort offering 5 restaurants, a fitness center, and a spa. Free breakfast is also included.New World Phu Quoc Resort New World Phu Quoc Resort is a luxurious beachfront resort located on Khem Beach in An Thoi, Phu Quoc, Vietnam. It offers a variety of amenities and activities, including a spa, swimming pool, restaurants, and bars. The resort is known for its beautiful ocean views and friendly staff.Here are some highlights of New World Phu Quoc Resort:Luxurious accommodations: The resort offers a variety of elegantly decorated villas with modern amenities.Beautiful beachfront location: The resort is located on a stunning beach with white sand and clear blue water.Variety of amenities: The resort offers a wide range of amenities, including a spa, swimming pool, restaurants, bars, and a fitness center.Friendly staff: The staff at New World Phu Quoc Resort are known for their friendliness and helpfulness.Sunset Town Phu Quoc Sunset Town Phú Quốc is a relatively new and highly popular tourist destination on Phú Quốc Island, Vietnam. Mediterranean Inspiration:It's designed with a distinct Mediterranean architectural style, evoking the feel of a charming European coastal town.Scenic Location:Located on the southwestern coast of Phú Quốc, it offers stunning sunset views, hence its name.Key Features:Notable landmarks include the Kiss Bridge (Cầu Hôn), and buildings that replicate the architecture of places like the colosseum, and buildings from Pompeii.It is also the location of the Hon Thom cable car departure station.It is a location that is designed to be a location for many festivals and events.Tourist Attraction:Sunset Town is a hub for entertainment, dining, shopping, and photography, attracting visitors with its unique atmosphere and picturesque scenery.It is known as a very popular place for people to take pictures.In essence, it's a vibrant and visually striking destination that blends European aesthetics with the tropical beauty of Phú Quốc.Vuifest Night Market Vuifest Night Market, also known as VUI-Fest Bazaar, is a vibrant and creative seaside night market located in Sunset Town, Phu Quoc, Vietnam.A Lively Atmosphere:It offers a bustling and energetic environment, perfect for evening entertainment. Diverse Offerings:Visitors can explore a wide array of stalls, featuring souvenir gifts, local products from across Vietnam, and delicious culinary experiences. Unique Experience:It's recognized as a unique night market where visitors can enjoy shopping and dining while also witnessing spectacular fireworks displays. Cultural Immersion:It gives tourists a chance to immerse themselves in the local culture, and to enjoy the night time atmosphere of Phu Quoc.Seaside location:The market is located by the sea, adding to the atmosphere.Sun Bavaria GastroPub Sun Bavaria GastroPub is a casual pub with a cozy atmosphere, delicious food, and live entertainment. It's open daily from 10:00 AM to 11:30 PM.The daily shows are a highlight, including the Rainbow show, Malabo show and the Symphony of the Seas show with fireworks, typically around 7:45 PM. There's also live music and other entertainment throughout the evening.Hon Thom Cable Car Station The Hon Thom Cable Car and Hon Thom Island are key attractions in Phu Quoc, Vietnam, offering a blend of scenic beauty and entertainment:Hon Thom Cable Car:It holds the Guinness World Record for the world's longest 3-wire sea-crossing cable car system.It provides a breathtaking 15-minute ride, spanning nearly 8 kilometers, from An Thoi to Hon Thom Island.Passengers enjoy panoramic views of the An Thoi archipelago, including turquoise waters and lush islands.The cable car is a modern engineering marvel, offering a smooth and stable ride.Hon Thom Island:Also known as Pineapple Island, it's the final destination of the cable car.It features pristine beaches, clear waters, and opportunities for water activities like snorkeling and kayaking.Hon Thom is home to Sun World Hon Thom Nature Park, which includes attractions like the Aquatopia Water Park, offering a range of entertainment options.It is a location where people can enjoy beautiful natural scenery, and also enjoy modern entertainment.Kiss Bridge / Cau Hon The Kiss Bridge (Cầu Hôn) in Phu Quoc, Vietnam, is a recently inaugurated pedestrian bridge that has quickly become a notable landmark. Here's a short description: Unique Design:It's characterized by its two separate sections that come very close but don't quite touch, leaving a small gap. This design is intended to symbolize a romantic "kiss." Romantic Symbolism:The bridge is designed to be a place for couples, evoking romantic feelings. It is designed so that on the first of January, the sunset will fall directly in the gap between the two bridge sections. Scenic Location:It's situated in Sunset Town, offering stunning views, particularly at sunset. Architectural Marvel:The bridge is a very impressive architectural feat.It is designed by the Italian architect Marco Casamonti. Tourism Driver:It's expected to become a major tourist attraction, similar to the Golden Bridge in Da Nang.